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The Wide-Lens Principles to Avert Avoidable Product Failures

Simple Nudging Towards User-Centric Product Development

Linking Product Design to Human Wants

Design is About Discarding Information

User Interface (tiny) Annoyances

The Experiential Effects

Is User Interview a Waste of Time?

Systems Thinking for Product Design

Use Peak-End Rule to Craft Your UX

How to Create Flywheel Effect for Your Product

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